case study

web solutions

Mapalytics is an supplier of bespoke online mapping solutions to schools, local authorities and businesses.

the project

To develop an online marketing solution that allows Mapalytics to deliver a range of campaign specific PDF documents to registered users by download or email.

the solution

mousehold created a content management system for the marketing campaigns that allows Mapalytics to assign campaign codes to marketing campaigns and upload PDF documents and images specific that that campaign.

Registered users can access these materials by filling in an online form. From here the user can then select the documents that they wish to have emailed to them, or alternatively download them directly. Once the selection is complete Mapalytics' customer relationship management database is updated with the selection choice.

client testimonial

"mousehold has proved to be a great partner as we continue to develop our online marketing activities. From the set up of email marketing software through to development of bespoke web based applications that enable our prospects and customers to interact with us through our web site.

"Projects have been delivered on time and within budget. Of most value has been our improved ability to respond to more customer and prospect requests with increased speed and efficiency."

Berni Simmons
Director, Mapalytics

services & technologies used

content management system
email marketing
web development
PHP
MySQL